“Brighton, you rejected Newcastle’s £50m bid but accepted Chelsea’s same offer. Can you explain that?”
Brighton Director (smiling):
“Ah, you know na… old customer no dey queue. We sabi Chelsea, dem dey pay sharp-sharp. No price checking, no instalment wahala. Customer daada ni.”
Interviewer:
“So, it’s not about the money?”
Brighton Director:
“No be every transaction na just about money. Relationship matters. Chelsea na premium customer. We don dey do this paro teytey
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